Friday, July 25, 2014


OK...LOOK.  I have a closet of about 5 pairs of jogger pants.  Why?  I'm a tall, skinny guy that likes fitted pants versus baggy pants.  They look better on my body type.  And the added plus...they showcase my kick game!  Sneakerheads worldwide understand this notion of jogger pants and the cool factor they bring.  COMPLEX gives insight as to where exactly they originated from and why they are so popular right now.  Check it out to get on game!

Thursday, July 24, 2014

A Breakdown of Kanye West's Footwear Influence

Sneakers News has broken down sneaker-by-sneaker why Kanye has been a big influence in the sneaker culture....and I'd have to agree with every point they made.  Kanye West is simply one of the biggest influencers in pop AND sneaker culture.  He's swagger and style always filters down into mainstream America.  If it wasn't for him, most of these high fashion footwear brands wouldn't be on the map.  Click the link below to read more in depth about it.

Tuesday, July 22, 2014

The Making of a Shoe Last by Tsubo

I found this video via YouTube today and thought it'd be a great lesson for aspiring footwear designer.  The making of a last is SUPER important when it comes to footwear design.  The last will be basis of the silhouette of the shoe, or shape of the shape.  If you want a sleek toe profile, wider base, or a certain heel height...all of these depend on the last!  Take a look inside of Tsubo to see how they build a last from scratch.

BRAND BLACK: Form and Fashion

Freshness Mag had a very in-depth interview with the new basketball brand, BRAND BLACK.  Footwear veteran and founder, David Raysse, is leading the brand into market where overall performance and street fashion appeal goes hand-in-hand.  Click the link below to read into where the inspiration comes from and what's next for the brand.

Thursday, July 17, 2014

Oakley Headquarters

Once again, another extremely dope creative headquarters.  Watch this video of Oakley's environment.  If you are a creative, you HAVE to love this stuff!